FEATURED ENTREPRENEURS – ASHWIN, NIKHIL, & HARIPRIYA – BREKKIEPosted: October 13, 2014
Ashwin Chandra, and his two partners, Nikhil Behl & Haripriya Raja, started Brekkie, which is this amazing business of delivering breakfasts to your doorstep or work place. First of all, it’s very convenient, the food tastes great, and it’s healthy. Ashwin, and the Brekkie team, was nice enough to take some time off from their really busy mornings, to tell us about starting the business, some of the challenges they overcame, and the joy of cooking.
Ashwin: Our daily breakfast routine is something that the three of us have been complaining about for quite a while. I guess the first time we had a “Wouldn’t it be cool if…” conversation was way back last year. Everyone thinks they’re a ‘Richard Branson’ after their third Friday evening beer. It remained just a conversation until this summer. We heard a lot more people echo our frustration with what’s available in Bangalore and thought, “Screw it, let’s go for it!”. We started experimenting with different ideas at home, happened to find both a place and a cook a month later and before you knew it Brekkie was up and running! It’s been about two weeks now.
DREAM:IN: Did you have any challenges when first starting out?
Ashwin: Most definitely, nothing is smooth sailing. Honestly though, we’ve so far been lucky enough that a lot of our setbacks have been blessings in disguise. For example, we almost got an awesome place in Koramangala to use as our kitchen, it didn’t work out in the last minute due to the landlord having a change of heart – ended up finding a place ten times better in Indiranagar.
DREAM:IN: Do you have a favorite chef, or a chef, that really inspires you?
Ashwin: There’s no one real favorite. It’s nice to have something different every day. Hint hint, nudge nudge. 😉
DREAM:IN: What is it about cooking, that you enjoy so much?
Haripriya: At the risk of sounding overly deep and philosophical – it’s really liberating. It’s fun to try out new stuff and just see how it comes out. Granted, there is a logic behind cooking – there’s some things that you just don’t do, but overall there’s a lot of freedom to experiment. Plus, the eating part isn’t something to complain about either.
DREAM:IN: What time, do you start in the morning? When does the breakfast start cooking?
Nikhil: Glad you asked, because this is quite possibly our greatest achievement to date. The three of us combined have probably seen 5am a half a dozen times in our lives. That was pre-Brekkie. Now we’re up and out of the house by 4:45, and in the kitchen prepping by 5:15. The first batch get’s done by around 7:15, and we keep cooking till 10:30.
Ashwin: Depends on the definition of “Good”. We’re having a really great time doing it, but time will tell how economically successful this venture is going to be. The early signs look positive though.
DREAM:IN: What was the most enjoyable highlight, since starting Brekkie?
Haripriya: It’s hard to pick out one stand out moment, but what really sticks in our mind is the conversations we have with people that we serve. It’s great to see people take a second or two out of their busy mornings to chit chat about random stuff with us!
Haripriya: We’re constantly on the look out for new things to do, the kitchen is always in experiment mode. Right now we’d like to really make a name for ourselves as THE breakfast people in Bangalore – that’s where the focus lies. A greater variety of international breakfast dishes is definitely on the cards though.
DREAM:IN: If our readers want to give Brekkie a try, what’s the best way to get a hold of you, and order some breakfast?
Nikhil: Give us a buzz on 9008504094, drop us a line on whatsapp, shoot us a message via our facebook page (facebook.com/BrekkieBlr) or tweet at @BrekkieBlr. Isn’t technology great? 🙂